Starting a Fashion Label: How to Find the Right Manufacturer
What qualifies a manufacturer as the right one for you, and how will you track them down? One of the most important things…
Scaling Retail on the Go: WWD Digital Forum
Last week, I was in NYC for NYFW and WWD Digital Forum. I also flew to Minneapolis for Target’s global conference. Here’s what…
Fashion Startup Operations: Setting Up Systems and Processes
No matter how much you hear about design, production and marketing, operations seems to always get cast by the wayside. Do you know…
How to Use Instagram to Triple Your Online Sales
Are you leveraging fashion’s favorite social network to the best of your abilities? Fashion lovers are all over Instagram, but regularly posting on-brand,…
5 Financial Planning Tips for Your First 18 Months of Operation
How to Leverage Capsule Collections to Boost Visibility and Sales
New Customer Acquisition & Conversion Strategies for Your Fashion Startup
Scaling Retail on the Go: WWDMAGIC Las Vegas
Did you get the lowdown on WWDMAGIC Las Vegas? Whew! I’ve been traveling like crazy. I’m comfortably back in LA, after my latest…
What Influencers Look for in Brand Partnerships
Do you understand top professional influencers’ expectations? A lot of companies tend to see influencers as people posting on a purely transactional basis,…
The Critic’s Corner: 3 Fashion Pop-Up Shops That Got It Right
What makes your pop-up shops stand out from the pack? In an over-saturated period of fashion pop-up shops and collaborations, standing out from…